Alfie Deyes is an English YouTuber, vlogger and businessperson best known for his PointlessBlog channel. Born on September 17, 1993, in Enfield, London, England, the 33-year-old has been making videos since 2009, wrote the bestselling book The Pointless Book and, with his partner Zoe Sugg, became one of the first British YouTube couples to cross over into the mainstream. The couple got engaged in September 2023.
Quick Facts
| Full Name | Alfred Sidney Deyes |
| Born | September 17, 1993 |
| Age | 33 years old |
| Birthplace | Enfield, London, England |
| Nationality | English |
| Partner | Zoe Sugg (2012–present; engaged) |
| Children | 2 daughters |
| Occupation | YouTuber, vlogger, businessperson |
| Years Active | 2009–present |
| Known For | PointlessBlog; The Pointless Book |
Who Is Alfie Deyes?
Alfie Deyes is an English YouTuber and author who has been making videos since 2009, when he started his PointlessBlog channel at the age of 15. His main channel has 4.57 million subscribers, and his vlog channel has 3.61 million more. He was named in Debrett’s 500 in 2015 as one of the most influential people in Britain in new media, and his first book, The Pointless Book, topped the Sunday Times and Amazon bestseller charts.
He has been in a relationship with fellow YouTuber Zoe Sugg since October 2012. The couple, who live in Sussex with their two daughters, got engaged in September 2023.
Early Life & Background
Deyes was born in the London Borough of Enfield on September 17, 1993. His family relocated to Brighton, East Sussex, when he was four, and he was educated at Varndean School in Brighton, then Varndean College. He started his PointlessBlog YouTube channel in 2009, uploading a video diary every day from the age of 15.
Career
From 2013, Deyes appeared in The Crew, a series on the Style Haul network, and joined the Guinness World Records OMG! channel, where he set several records, including the most bangles put on in 30 seconds by a team of two, a record he still holds with Marcus Butler and Laurbubble. He also set records for the most party poppers popped in 30 seconds, with 29, and for filling the most pancakes in one minute with chocolate sauce and bananas, with seven.
In 2014 he signed a book deal with Blink Publishing, and his debut book, The Pointless Book, was released on September 4, 2014. Part journal and part activity book, with a free downloadable app and social media integration, it topped the Sunday Times and Amazon bestseller charts, and its launch drew almost 8,000 people to a signing. A sequel, The Pointless Book 2, was released on March 26, 2015, and was the second best-selling non-fiction book in its first week. His autobiography, The Scrapbook Of My Life, followed on March 24, 2016, and The Pointless Book 3 was released on July 13, 2017.
In 2014 he appeared on the Band Aid 30 charity single Do They Know It’s Christmas?, and the same year he was part of the YouTube Boyband that raised money for Comic Relief. In 2018, a video in which he tried to live on £1 for 24 hours drew criticism for mocking poverty; he removed the video and donated its revenue to charity. In January 2026, he and Sugg took an extended break from YouTube and social media.
Facts About Alfie Deyes
- He started his PointlessBlog YouTube channel in 2009, at the age of 15.
- His main channel has 4.57 million subscribers, and his vlog channel has 3.61 million.
- His debut book, The Pointless Book, topped the Sunday Times and Amazon bestseller charts in 2014.
- He was named in Debrett’s 500 in 2015 as one of the most influential people in Britain in new media.
- He still holds a Guinness World Record for the most bangles put on in 30 seconds by a team of two.
Frequently Asked Questions
How old is Alfie Deyes?
Alfie Deyes is 33 years old. He was born on September 17, 1993, in Enfield, London, England.
Who is Alfie Deyes’s partner?
Alfie Deyes’s partner is fellow YouTuber Zoe Sugg. They have been together since October 2012 and got engaged in September 2023.
What is Alfie Deyes famous for?
Alfie Deyes is famous for his PointlessBlog YouTube channel, which he started in 2009, and for his bestselling book The Pointless Book, published in 2014.
How many children does Alfie Deyes have?
Alfie Deyes has two daughters, born in August 2021 and December 2023.
What is Alfie Deyes doing now?
Alfie Deyes took an extended break from YouTube and social media in January 2026. He lives in Sussex with his fiancée Zoe Sugg and their two daughters.
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